If being popular to you means having a shit pile of followers, that have no value system, that are stupid, ignorant, dumb, moronic, imbeciles, you are not someone I have respect for. I don't!
Some individuals don't do things to be popular, famous, liked, . . . they do them because they are the right things to do, based on a value system. They don't need to sit at a table full of idiots.
They don't do things to get the unearned. They don't do things to get attention. They don't do things to be popular, to be liked . . . . They do them, because these actions are important.
Important for life and living. Because they take life seriously. They don't consider life a joke, they don't think they get another chance, but this one precious life that matters.
"Every second matters!"
"There are many special or "cross-filed" chains of abstractions (of interconnected concepts) in man's mind. Cognitive abstractions are the fundamental chain, on which all the others depend. Such chains are mental integrations, serving a special purpose and formed accordingly by a special criterion.
Cognitive abstractions are formed by the criterion of: What is essential?
*(epistemologically essential to distinguish one class of existents from all others).
Normative abstractions are formed by the criterion of: What is good?
Esthetic abstractions are formed by the criterion of: What is important?
~ Found at Ayn Rand Lexicon - Concepts